National Academies Press: OpenBook
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Suggested Citation:"Front Matter." National Academies of Sciences, Engineering, and Medicine. 2007. Examples of Best Practices for Communicating the Economic Benefits of Transportation. Washington, DC: The National Academies Press. doi: 10.17226/23151.
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Page ii
Suggested Citation:"Front Matter." National Academies of Sciences, Engineering, and Medicine. 2007. Examples of Best Practices for Communicating the Economic Benefits of Transportation. Washington, DC: The National Academies Press. doi: 10.17226/23151.
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Page iii
Suggested Citation:"Front Matter." National Academies of Sciences, Engineering, and Medicine. 2007. Examples of Best Practices for Communicating the Economic Benefits of Transportation. Washington, DC: The National Academies Press. doi: 10.17226/23151.
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ACKNOWLEDGMENT This work was sponsored by the American Association of State Highway and Transportation Officials (AASHTO), in cooperation with the Federal Highway Administration, and was conducted in the National Cooperative Highway Research Program (NCHRP), which is administered by the Transportation Research Board (TRB) of the National Academies. COPYRIGHT PERMISSION Authors herein are responsible for the authenticity of their materials and for obtaining written permissions from publishers or persons who own the copyright to any previously published or copyrighted material used herein. Cooperative Research Programs (CRP) grants permission to reproduce material in this publication for classroom and not-for-profit purposes. Permission is given with the understanding that none of the material will be used to imply TRB, AASHTO, FAA, FHWA, FMCSA, FTA, Transit Development Corporation, or AOC endorsement of a particular product, method, or practice. It is expected that those reproducing the material in this document for educational and not-for-profit uses will give appropriate acknowledgment of the source of any reprinted or reproduced material. For other uses of the material, request permission from CRP. DISCLAIMER The opinion and conclusions expressed or implied in the report are those of the research agency. They are not necessarily those of the TRB, the National Research Council, AASHTO, or the U.S. Government. This report has not been edited by TRB.

NCHRP 2-22(2): Final Report ICF Consulting, Inc. i TABLE OF CONTENTS Executive Summary 1 Chapter 1: Introduction 4 Chapter 2: Research Methods 6 Chapter 3: Case Studies 12 Chapter 4: Findings 35 Chapter 5: Information on Other Campaigns 59 Appendix A: References 75 Appendix B: Findings from NCHRP 2-22 78 Best Practices Digest

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TRB's National Cooperative Highway Research Program (NCHRP) Web-Only Document 100: Examples of Best Practices for Communicating the Economic Benefits of Transportation explores strategies and techniques that have been employed in the field to effectively communicate transportation's importance to the economy. The report also examines the circumstances under which the strategies and techniques were used, and why they may or may not have been successful.

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