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From page 1...
... most Americans learn about science outside of school3 and primarily obtain science and technology (S&T) information ABOUT THIS DOCUMENT from television and the Internet.4 Yet in these informal settings, such as watching televi- The National Academies' Chemical Sciences Roundtable sion, little primary chemistry content is found.5 Chemists (CSR)
From page 2...
... Chemistry in Print WORKSHOP OVERVIEW This session focused on the ways chemistry is presented The workshop began with an introduction to informal informally through literature, print media, and blogs. John learning and how it relates to chemistry, including how the Emsley from the University of Cambridge discussed steps to public obtains scientific information and effective methods becoming a science writer and explained how the struggles used to communicate science more broadly.
From page 3...
... Nancy Blount with Lincoln discussed his analysis of chemistry content in films the American Chemical Society presented views from the main professional organization for chemists. Joy Moore and explained how popular movies can play a major role as an informal educational tool for understanding chemistry.


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