The National Academies Press

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Pages 4-28

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From page 4... ... Part one beginning in Section 2.2 covers the analysis aspect of the signing and wayfinding process. Part two begins in Section 2.3 and details the three steps for developing a wayfinding strategy: • Buy-in (value) Read the entire page →
From page 5... ... A simple hierarchy of guiding passengers from the gate to baggage claim and ground transportation can simplify the number of messages without having to use a comprehensive list that creates information overload. Using such signing hierarchies, as long as they are anticipated by users, greatly simplifies Signing and Wayfinding Process 5 Read the entire page →
From page 6... ... The following are four approaches: • Ergonomic Sign Assessment: Signs representative of the entire signing system are evaluated with respect to conspicuousness, legibility, information load, comprehension, and placement. 6 Wayfinding and Signing Guidelines for Airport Terminals and Landside Read the entire page →
From page 7... ... passengers, found wayfinding the fourth most important of 21 variables"1. This research is significant because it validates how wayfinding in an airport affects the passenger experience and supports the need to properly evaluate the wayfinding experience. Read the entire page →
From page 8... ... 8 Wayfinding and Signing Guidelines for Airport Terminals and Landside Developing and Evaluating Questionnaires Questionnaires were administered to determine how passengers at Calgary International Airport (YYC) were concerned about ease of wayfinding and about their preferred methods of navigation. Read the entire page →
From page 9... ... Depending Signing and Wayfinding Process 9 Figure 2.3. Typical circulation tree for departing passengers. Read the entire page →
From page 10... ... Is there a better value approach available? 10 Wayfinding and Signing Guidelines for Airport Terminals and Landside Source: Mineta San Jose' International Airport. Read the entire page →
From page 11... ... Subsequently a frequently overlooked aspect of information systems is asset management. Implementing Signing and Wayfinding Process 11 Evaluating Existing Sign Systems Amsterdam's Schiphol Airport demonstrates how carefully planned design can lead to a successful wayfinding system. Read the entire page →
From page 12... ... • Understand the temporary signs may need to be larger and more visible to compensate for the disruption. 12 Wayfinding and Signing Guidelines for Airport Terminals and Landside Read the entire page →
From page 13... ... Violation of user expectations will result in losing passenger confidence in the airport's wayfinding system, which in turn will create a negative perception. Information overload -- Establish a clear and concise messaging hierarchy combined with consistent application throughout the wayfinding experience from roadway to gate. Read the entire page →
From page 14... ... Section 2.3.3 looks at the factors that impact wayfinding as well as the key concepts that drive the development of wayfinding logic, including continuity, connectivity, and consistency. Using the connectivity factor as an example: Multi-level buildings can create complex passenger movements: some paths are unique, other paths will overlap. Read the entire page →
From page 15... ... Therefore, the designers and engineers involved in the airport planning and design process must first acknowledge, then understand, and finally take into account the impact they have on an airport's wayfinding system. This fundamental philosophy that wayfinding challenges are created by complex built environments was a recurring theme in the development of this guideline and is supported by numerous research studies that document this issue. Read the entire page →
From page 16... ... This chapter describes signing suggestions for the curbside/ground transportation areas while maintaining an overall design cohesion across the entire airport. The signage discussed is 16 Wayfinding and Signing Guidelines for Airport Terminals and Landside Read the entire page →
From page 17... ... 2.3.3 Logic Section 2.3.2 focused on wayfinding strategy step two, the wayfinding philosophy. This section will focus on step three, wayfinding logic. Read the entire page →
From page 18... ... 2.3.3.1 Factors That Impact Wayfinding Logic -- Wayfinding in Threes In separate and unrelated research studies, there was a common wayfinding denominator of three used to describe and/or forecast wayfinding problems. Each study represents a different viewpoint on wayfinding, and taking time to understand these different viewpoints can provide an airport with a broader knowledge base. Read the entire page →
From page 19... ... The paths and nodes form networks that can be used as a basis to formulate the wayfinding logic. According to Braaksma and Cook5, there are three ways of making corrections to ensure better visibility inside an existing terminal: • Change the existing sign and wayfinding system (cheaper solution) Read the entire page →
From page 20... ... Step two was adopting a wayfinding philosophy. Step three towards developing an airport wayfinding strategy is identifying the wayfinding logic. Read the entire page →
From page 21... ... 2.3.3.3 Continuity Another key concept that applies to virtually any airport wayfinding logic is continuity. There are two ways to apply the continuity concept. Read the entire page →
From page 22... ... In other words, start by asking where people are coming from and where are they going, which leads into connectivity. The previous section looked at factors that impact the wayfinding logic. Read the entire page →
From page 23... ... By incorporating these three factors as part of the process for developing the wayfinding logic, the best overall route for any given airport can be identified. 2.3.3.4 Connectivity The simplest way to explain connectivity is origin and destination -- where people are coming from and where they are going. Read the entire page →
From page 24... ... 24 Wayfinding and Signing Guidelines for Airport Terminals and Landside Figure 2.12. Each origination point within the airport must connect the wayfinding system. Read the entire page →
From page 25... ... . Signing and Wayfinding Process 25 Figure 2.14. Read the entire page →
From page 26... ... . 26 Wayfinding and Signing Guidelines for Airport Terminals and Landside Figure 2.15. Read the entire page →
From page 27... ... Signing and Wayfinding Process 27 Figure 2.16. Entrance to the Men's and Women's restrooms at the Jacksonville Airport (JAX) Read the entire page →
From page 28... ... 28 Wayfinding and Signing Guidelines for Airport Terminals and Landside Humor is a great emotion that can also be a means to celebrate as well as reduce anxiety associated with air travel, whether it is simply the time factor associated with the fear of missing a flight, or the actual fear of flying itself. When used in a roadway environment, celebratory signs should not distract the driver, nor obstruct views of traffic control devices. Read the entire page →

From page 4...

... Part one beginning in Section 2.2 covers the analysis aspect of the signing and wayfinding process. Part two begins in Section 2.3 and details the three steps for developing a wayfinding strategy: • Buy-in (value)