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Appendix D: Glossary of Movement Terminology
Pages 83-84

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From page 83...
... Framing can also refer to strategic diction, choices of connotation, and special overtures to certain interest groups or specialized audiences. A conscious decision by policy makers to discuss education as a population health issue (or deciding not to do so)
From page 84...
... Resource mobilization An older school of social movement scholarship that analyzes how movement participants marshal and utilize economic, political, and other resources. A new generation of scholars has critiqued this approach and underscored the importance of narratives, frames, and emotional appeals, which are often as influential in determining movement momentum and ultimate success.


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