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5 Technical Women in Small and Medium Businesses
Pages 18-21

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From page 18...
... Background Channing Martin, manager of the Carnegie Mellon University Heinz Graduate Systems Project, introduced the Liz Schuelke said that at the beginning of the year, research project. She and her five colleagues attend Heinz working with Catherine Didion, the students decided to College, where they are studying public policy and manage- focus on what has kept women's representation in IT jobs ment in a 2-year program, the first year of which is on the at 20 percent for the last decade.
From page 19...
... The students also focused on small businesses because for job postings, only 13 percent of the women found their they control a large share of the economy, Schuelke jobs online, in contrast to 48 percent of the men surveyed. explained: over 90 percent of companies in the United States The literature review turned up job posting language that employ fewer than 500 employees, and these companies is consistently associated with masculine occupations versus account for half of the American payroll.
From page 20...
... A mentor can help a woman Albery Melo observed that most of the studies reviewed become socialized to the ways of the organization and guide focused on how women could assimilate into the dominant her in her professional development. Of the employees surorganization, instead of looking at how organizational envi- veyed, 83 percent said that mentoring had a positive impact ronments could be adapted to accommodate diverse popula- on their decision to stay in their IT position; no respondent tions, including women.
From page 21...
... The study considered company's ability to recruit women. Similarly, small busi- Star Wars posters, paint color on the wall, and books on nesses are not constrained by the dispersion of several thou- the bookshelf, and reported that women felt less sense of sand employees in several buildings; they can work directly belonging and less interest in the company when there were with the space they are in, using desks and communal spaces stereotypical Star Trek posters on the wall.


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