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Pages 6-11

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From page 6...
... 1. Introduction and Overview Introduction As public transit is often undervalued by policymakers as an important component of the local transportation system, transit's best weapon in the fight for scarce public funding is attracting and sustaining high ridership.
From page 7...
... TCRP H-32: Interim Guidebook 1-2 • What are the types of tradeoffs an agency may have to make in pursuing high ridership vs. promoting other goals (e.g., cost control, increased revenue, improved equity considerations)
From page 8...
... TCRP H-32: Interim Guidebook 1-3 • Research Results Digest 69, Evaluation of Recent Ridership Increases (2005) , follows up on the above study and identifies key factors and initiatives that led to ridership increases at 28 transit agencies between 2000 and 2002.
From page 9...
... TCRP H-32: Interim Guidebook 1-4 experience regarding the nature of traveler response to a particular type of strategy. Because of the range of factors affecting ridership and types of actions that can be pursued, a number of other TCRP reports also provide information that is applicable to this research; these are listed in Appendix B
From page 10...
... TCRP H-32: Interim Guidebook 1-5 Information Dissemination Efforts Recognizing that achieving and maintaining high ridership should be a national goal and a high priority for all transit systems, the FTA and APTA have introduced several other initiatives intended to disseminate information about effective ridership strategies. These initiatives represent another source of information for this study.
From page 11...
... TCRP H-32: Interim Guidebook 1-6 chapter includes a discussion of successful agency examples, by service environment size (i.e., large city, medium city, small town/rural area) and category (i.e., metropolitan, suburban, downtown/CBD, or regional)

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