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Pages 117-126

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From page 117...
... 117 Privacy and Gender Reviewing Women's Attitudes Toward Privacy in the Context of Intelligent Transportation Systems and Location-Based Services Caitlin D Cottrill and Piyushimita (vonu)
From page 118...
... 118 wOMeN'S ISSUeS IN TRANSPORTATION, vOLUMe 2 that is even more personalized and localized, potentially making individuals hesitant to share such information and raising greater locational privacy concerns. One subset of the general question of the relationship between privacy and willingness to share data in ITS and LBS technologies is that of gender influences.
From page 119...
... 119PRIvACY AND GeNDeR and technology use. Next, an analysis of the willingness of persons to share identification and position information in the CMAP household travel survey is undertaken in order to determine if there are gender influences in willingness to share the types of information that may affect the level and usefulness of ITS and LBS.
From page 120...
... 120 wOMeN'S ISSUeS IN TRANSPORTATION, vOLUMe 2 behavior online may have implications for understanding how women, compared to men, will respond to new technologies in the mobile environment. Privacy concerns become even more critical in the public and mobile environment -- called locational privacy -- in which considerations of direct personal safety and security may arise.
From page 121...
... 121PRIvACY AND GeNDeR for vehicle- or device-based ITS and LBS to be used for malicious purposes, particularly if personally identifying information is not adequately protected, is great. The level of trust that an individual has about an information-sharing situation is also an important consideration.
From page 122...
... 122 wOMeN'S ISSUeS IN TRANSPORTATION, vOLUMe 2 households who perceive ubiquitous locational tracking to be problematic, and thus is partly indicative of locational privacy preferences and concerns about security, although the refusal to use the GPS may also be indicative of difficulties with technology in general, concerns about potential damage to the vehicle, distractions, and so on. The results indicated that while households that made a greater number of trips and with more working members were more likely to agree to participate in the GPS survey, english-speaking, higher-income households with children less than 16 years of age tended to have a weaker propensity to take part in the GPS survey.
From page 123...
... 123PRIvACY AND GeNDeR between males and females persist after controlling for factors other than gender that might potentially affect the composite variables giving refusal propensity. model Results In order to analyze differences in propensity to give information, three logit regressions (for D_IDRefs, D_TBRefs, and D_AllRefs)
From page 124...
... 124 wOMeN'S ISSUeS IN TRANSPORTATION, vOLUMe 2 was not included in the analysis. Additional information on the nonrespondents would allow for a more nuanced determination on the influence of gender.
From page 125...
... 125PRIvACY AND GeNDeR presence of a trusted entity is a necessary, but not sufficient, condition for encouraging participation. However, far greater variation is needed in the preferences of subjects studied for these insights to be gleaned from empirical studies, an idea also noted by Hann et al.

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