Understanding How Individuals Make Travel and Location Decisions: Implications for Public Transportation (2008) / Chapter Skim
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Pages 29-33
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29 One of the objectives of this research project is to explore the TPB as an approach to understanding how individuals make travel and location decisions. This chapter presents key background information from the field of psychology.
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rect and direct measures of constructs like ATT, SN, and PBC has been only moderate (29)
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more obstacles than others do.
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be often made in a rather ‘mindless', automatic fashion.
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Environmental Values in the Context of the TPB A question for this project is whether environmental values have an impact on intentions and behavior related to choosing a CN or choosing to walk or take public transportation. The evidence for relationships among components of the TPB in the context of environmental behavior is provided in a comprehensive review by Kaiser et al.
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