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Value Proposition and Innovative Models for Multi-Sectoral Engagement in Global Health Proceedings of a Workshop (2020) / Chapter Skim
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7 Closing Remarks
Pages 81-86

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From page 81...
... . • Health literacy is important for engaging audiences of initiatives; people need to understand medical information in direct, simple terms and to know how to access products and services (O'Sullivan)
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From page 82...
... Second, she noted that much work remains in order to create solutions that are both sustainable and fully integrable into governments and communities. Jessica Herzstein, a preventive medicine specialist, noted another takeaway: value takes multiple forms.
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From page 83...
... Nevertheless, Ratzan suggested that evaluation findings not be discredited simply because they were funded by industry; they may provide useful information. Ratzan also posed the question of how to apply existing programs to other regions as a takeaway from the workshop.
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From page 84...
... Gael O'Sullivan from Georgetown University seconded Ratzan's point about the importance of multiple datasets, including longer studies with metrics that show impacts and outcomes; case studies that provide partnership models and explain the roles of different entities; and examples of best practices and lessons learned. She noted that multiple products would help disseminate messages to wider audiences and create more shared value in untapped markets and sectors.
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From page 85...
... He noted a central question: what role could the National Academies play to ensure information derived from forums such this would contribute to more successful interventions? BenDor suggested that, as a first step, workshop participants could share the themes and lessons learned from the workshop with their colleagues and begin to build capacity within their organizations by becoming partnership brokers.
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From page 86...
... Additionally, Monahan noted the importance of convincing government officials that partnerships can offer ways to accomplish public purposes that are part of a government's mission. Kumar then acknowledged the importance of segmenting audiences and being clear about what messages and strategies are appropriate for which audiences; goals and strategies may be different, for example, for government officials, students, frontline health care workers, and a company's own employees.
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Key Terms

  • ppp forum
  • inform future
  • effective partnerships
  • innovative models
  • global health

  • creates impact
  • defined value
  • generate enthusiasm
  • priority actions
  • initiative impacts

  • future work
  • medical information
  • partnership brokers
  • understand medical
  • ratzan suggested

  • simple terms
  • partnership creates
  • build models
  • capacity building
  • social media

  • monahan noted
  • key messages
  • participant added
  • multiple products
  • future investments

  • organization involved
  • suggested priority
  • value propositions
  • involved sectors
  • people targeted


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