Memorial Tributes Volume 25 (2023) / Chapter Skim
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STEVEN P. JOBS
STEVEN P. JOBS
Pages 228-233
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From page 229... ...
All of this gave him some feel for the technology cre ation and commercialization processes before he and Wozniak launched Apple in 1976, establishing themselves as pioneers in the personal computer revolution. Steven Jobs was born to Joanne Schieble, an unmarried mother who put him up for adoption.
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From page 230... ...
In a series of steps one would not necessarily recommend as training for a future industry titan, he dabbled in hallucino genic drugs, made an extended pilgrimage to India, lived in a commune in Oregon, and acquired both a lifelong apprecia tion for Zen Buddhism and a lifelong interest in strict dietary regimens, so much so that he opted for dietary control instead of surgery when confronted later with a cancer diagnosis. The legend of Steve Jobs began in 1976 when he and Wozniak launched Apple in the garage of his parents' Los Altos home.
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From page 231... ...
Sculley favored the open architecture of the Apple II, whereas Jobs favored the complete control of a closed architecture. The Apple Board chose Sculley over Jobs, who left the company he and Wozniak had created, setting the stage for what would be one of the greatest comebacks in business history.
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From page 232... ...
Just keeping Apple alive probably would have cemented Jobs' legacy, but, under his guidance, the company increased sales significantly with the introduction of the very successful iMac, characterized as unlike any personal computer that came before, and other highly successful new products, which restored Apple to the legendary status of its earliest days. With the releases of the iPod portable music player, iTunes digital music software, and the iTunes Store, the company made forays into consumer electronics and music distribution, spectacularly leveraging its computer expertise to break loose from the confines of being "just" a computer company.
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From page 233... ...
Jobs didn't just run companies, he created the canvas on which engineers could create masterpieces, which is an apt description of many Apple products launched by Jobs. He had avid interests in technology, literature, and music (especially Bob Dylan)
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