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Interviews (Task 4)
Pages 77-107

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From page 77...
... • Do you have contacts at relevant agencies in any of these counties? Agencies to speak with may include SHSOs, tribal authorities, local governments, law enforcement agencies, emergency responders, or state departments of transportation (DOTs)
From page 78...
... NHTSA Regional Administrators confirmed that the following counties would be appropriate for further consideration: Hancock County and Kennebec County, Maine; Orange County and Orleans County, Vermont; Cameron County, Pennsylvania; Keweenaw County, Michigan; and Humboldt County, California. In Pennsylvania, the team used the Pennsylvania Crash Information Tool (PCIT)
From page 79...
... Local officials increase enforcement activities for county fairs, proms, and graduations -- gatherings where impaired driving, including by minors, is more common. Innovative Education Practices in Rural Road Safety: NHSO grants also support local law enforcement with safety education initiatives.
From page 80...
... Figure 14: Nebraska State Patrol vehicle rollover simulator (Cole 2016)
From page 81...
... Wildlife collisions are also a concern in the area, especially because of seasonal autumn deer movements. Innovative Enforcement Practices in Rural Road Safety: Like many rural places, law enforcement in Cameron County relies on high visibility enforcement (HVE)
From page 82...
... . Additionally, the Pennsylvania Traffic Safety Enforcement Resource Center provides free traffic safety programs and curricula run through the Highway Safety Network, including programs specifically designed to be presented by Pennsylvania law enforcement offers to students from kindergarten through grade 12.
From page 83...
... Barriers to Rural Road Safety: Rural Maine faces many of the same safety challenges as other parts of rural America. Impaired driving and unrestrained drivers are problematic.
From page 84...
... The RTV includes two Intoxilyzers Innovative Education Practices in Rural Road Safety: Although enforcement is critical to rural road safety, MeBHS spends a greater portion of its budget on paid media than on direct enforcement activities. One reason for this split is that while the agency's law enforcement partners have difficulty deploying officers for year-round enforcement, outreach and education activities scale well and can occur continuously throughout the year.
From page 85...
... Case Study: Humboldt County, California County Type: Micropolitan Barriers Faced: Low traffic volumes, impaired driving, roadway departures, work zone safety, winter driving Innovative Practices: Systemic safety program, radio campaigns, Safe Routes to School, Heads Up Pedestrian Safety Campaign Background: Humboldt County, California, is home to a population of 132,000 spread over a territory more than three times the size of Rhode Island. While most of the county population is centered around Humboldt Bay in the Eureka-Arcata-Fortuna Micropolitan Area, the county is home to extensive outlying areas with small populations and low traffic volumes.
From page 86...
... These campaigns focus on important issues like work zone safety, winter driving, and impaired driving. Radio often provides an affordable venue for safety messaging, where the county typically pays 10 cents on the dollar for airtime with local stations or gives county park passes in lieu of cash payments.
From page 87...
... , Humboldt County Public Works, school groups, and other partners. Case Study: Keweenaw County, Michigan County Type: Remote Barriers Faced: Distracted driving, speeding, impaired driving, roadway departures, seasonal traffic, seatbelt use, winter weather Innovative Practices: Police ride-alongs in road maintenance vehicles, seatbelt enforcement zones, dynamic message signs, vehicle rollover simulator Background: With just over 1,100 residents, Keweenaw County is the least populous in Michigan.
From page 88...
... Innovative Education Practices in Rural Road Safety: The Michigan Department of Transportation (MDOT) spearheads several safety initiatives in its Superior Region, which includes Keweenaw County.
From page 89...
... Barriers to Rural Road Safety: Local safety officials report that while crashes involving impaired driving have become less common in Morgan County, there are still significant barriers to road safety. Roadway departures are the most common crash type given the county's curvy roads and elevation changes.
From page 90...
... Innovative Enforcement Practices in Rural Road Safety: Throughout rural Vermont, the Vermont Agency of Transportation (VTrans) Vermont State Highway Safety Office administers traffic enforcement grants that emphasize safety in areas such as impaired driving, distracted driving, and vehicle OP.
From page 91...
... This effort has complemented seat belt enforcement events with a large-scale CIOT outreach effort, including press conferences at the borders featuring police dignitaries from the partnering states. Finally, Vermont is currently launching a statewide safety initiative called Drive Well Vermont, which will include programs related to vehicle OP, impaired driving, distracted driving, and speeding and aggressive driving.
From page 92...
... Additionally, the Ravalli County DUI Task Force uses a portion of its funding to support deployment of overtime law enforcement patrols focused on impaired driving as well as enforcement of alcohol purchases by minors and overservice at drinking establishments. Innovative Education Practices in Rural Road Safety: The Ravalli County DUI Task Force is a highly successful program focused on promoting a healthier and safer environment for county residents by reducing alcohol- and drug-related traffic crashes and underage drinking, and increasing seat belt usage through public education, enforcement, and collaboration.
From page 93...
... . Outside of the Ravalli County DUI Task Force, the City of Hamilton -- the largest in Ravalli County -- has implemented the Hamilton Community Transportation Safety Plan with support from MDT.
From page 94...
... Lastly, the state has experienced significant population growth in recent years, which has stretched the capacity of local law enforcement. Innovative Enforcement Practices in Rural Road Safety: South Dakota Highway Patrol utilizes federal grants to support enforcement of seatbelt use, impaired driving, and speeding.
From page 95...
... The speed limits would change based on a variety of realtime factors including surface friction, wind speeds, traffic flow, congestion, and atmospheric conditions. Ziebach County is also served by Cheyenne River Sioux Tribe law enforcement.
From page 96...
... Furthermore, there is value in communicating that strategies are tailored to an area's unique needs, as opposed to being generic, external, or mandated. Nonetheless, many barriers to roadway safety are shared across many or even most rural areas: roadway departures, seatbelt use, impaired driving, distracted driving, and other behavioral issues.
From page 97...
... Remote areas and unpaved roads pose a challenge for emergency response in rural areas, making the prevention of rural crashes especially important. Education can prevent rural roadway crashes in certain realms, such as impaired driving.
From page 98...
... Additionally, the toolkit focuses on merging the traditionally siloed behavioral and infrastructure pieces together (e.g., the use of Local Road Safety Plans and Coalitions)
From page 99...
... Chapter had a line item for county type and barriers.) • Positive Traffic Safety Culture is the foundation for the Safe System Approach and for making a positive impact with behavioral safety countermeasures.
From page 100...
... Choose topics and microtargets based on local risky behaviors (e.g., seatbelt outreach to young, male pickup drivers) Lack of funding Adapt a statewide campaign to local area Use more affordable techniques such as social media, radio, posters, press releases, and banners Interviews with local public works director, county engineer, county sheriff Focus PSAs on strategic times and topics throughout the year Linguistic and demographic diversity Offer campaigns in multiple languages Education Lack of funding Use innovative funding techniques like fee on license reinstatement after DUI (MT)
From page 101...
... Law Enforcement Jurisdictions Vary Widely Across Rural America Knowledge of responsibility for rural areas (e.g., county sheriff's office, tribal law enforcement, state police, etc.) Staffing Limitation Collaborate with public works/county engineers on locations for enforcement Use of HVE maximizes limited manpower Focus enforcement on days/months/seasons with known traffic violations, high incidence of crashes, citizen complaints, or high traffic volumes Creation of enforcement zones Large geographic coverage areas Creation of a selective traffic enforcement program (MT)
From page 102...
... Providing a list of rural stakeholders to consider and resources for assistance such as the State Highway Safety Office, the Local Technical Assistance Programs, FHWA's new Local and Tribal Road Safety MATCH Program, and the National Center for Rural Road Safety. – Providing resources aimed to assist rural practitioners in applying for funding including the Rural Opportunities to Use Transportation for Economic Success (ROUTES)
From page 103...
... Based on the knowledge that rural practitioners tend to "wear multiple hats" in their daily jobs, the toolkit should be compact, easy to use, and provide the resources in one location. Options to consider for categorizing the information in the toolkit included: • by intervention (like the FHWA proven safety countermeasures website)
From page 104...
... . One example to the contrary is a local primary enforcement seat belt law which is enacted at a local level when the state only has a secondary seat belt law (Venkatraman et al., 2020)
From page 105...
... Enforcement Enforcement strategies have been found to be an effective strategy against risky behaviors including alcohol and drug-impaired driving, speeding, distracted driving, seat belt use, and helmet use (Venkatraman et al., 2020)
From page 106...
... Interventions/countermeasure highlighted in FHWA's Proven Safety Countermeasures that are appropriate for rural areas and could be considered for inclusion in the toolkit to address speed include: • Variable speed limits especially for rural weather events. • Appropriate speed limits for all users including tools such as USLIMITS2 (FHWA, 2020c)
From page 107...
... 107 Interventions/countermeasure highlighted in FHWA's Proven Safety Countermeasures that are appropriate for rural areas and could be considered for inclusion in the toolkit to address roadway departure include: • Wider edge lines. • Enhance delineation for horizontal curves.


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