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An Assessment of the Material Measurement Laboratory at the National Institute of Standards and Technology Fiscal Year 2023 (2023) / Chapter Skim
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10 Office of Reference Materials
Pages 72-75

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From page 72...
... to stakeholders. The office's administrative activities include managing business operations, administrative oversight, product sales, and technical support for the NIST Standard Reference Material program.
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From page 73...
... For those with low value capture or poor value propositions, exit or upgrade strategies would be implemented. Recommendation 10-1: The Office of Reference Materials should develop and implement a portfolio management process based on the articulated measurement services modernization strategy.
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From page 74...
... Much of the infrastructure, both buildings and equipment, has exceeded its expected life, leading to the potential that time is spent inefficiently compensating for the reduced capabilities of old equipment and facilities compared to the capabilities of state-of-the-art equipment, which could greatly enhance work efficiency. Many of the Office of Reference Materials' backend activities, such as order fulfillment, warehousing, and shipping, can be accomplished better by outside vendors who have both the experience and automation to reduce errors and increase efficiency.
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From page 75...
... has done an excellent job in managing and distributing product stock, however the marketing effort that leads to sales most often relies on an outside-in approach, in which a potential customer makes a request for a standard. As part of the input for Recommendation 10-1, ORM should initiate an inside-out marketing effort to determine the current value add of each offering in the standard reference material catalogue.
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Key Terms

  • value capture
  • standard reference
  • capture potential
  • value proposition
  • reference material

  • measurement science
  • portfolio management
  • measurement services
  • product portfolio
  • value delivered

  • nist measurement
  • leading indicators
  • marketing effort
  • stakeholder value
  • limited value

  • current value
  • relative value
  • low value
  • poor value
  • engineering division

  • material program
  • safety culture
  • safety risks
  • document existing
  • organizations possessing

  • enhance work
  • mml divisions
  • published srm
  • value propositions
  • sales effort


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