New Strategies for New Challenges Corporate Innovation in the United States and Japan (1999) / Chapter Skim
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Pages 6-7
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From page 6... ...
technology push have long been employed as alternative analytical descriptors of different behaviors and stimuli for innovation. The concept of demand articulation, a two step process for working from market data to the development of products, explains innovation through an integration of supply and demand rather than from either the traditional supply or demand aspect alone.
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From page 7... ...
The report will refer to the latter as " research consortia." 7 Michael Borrus, presentation to the Joint Task Force meeting, August 1994.
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